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Magnesium is the one mineral we lose most of under stressful conditions and will directly affect our longevity if we don’t have enough of it.  It’s also the mineral we need a lot of in order to relax and recover from stress.  Magnesium is used by mitochondria to make ATP (adenosine triphosphate), our cellular energy currency.   It is therefore absolutely essential to all electrical function in the body.  Every message sent by our nervous system, every detoxification event, every action of our immune system and all building of new cells relies on magnesium to give it power.

An essential nutritional element for growing bodies is magnesium.  Children need it for proper growth and development of bones, brain development, energy supply, immune system support and general wellness.  In our modern society burdened with processed fast foods and industrial farming methods which deplete soils of valuable minerals, we are often short-changed in quality nutrition - particularly magnesium.  Magnesium deficiency in children can look very much like symptoms of ADHD.

Magnesium chloride flakes (magnesium chloride hexahydrate) are natural mineral salts that are completely water soluble and able to be absorbed by cells without further digestion.  Adding these salts to your bath is a natural way to boost your magnesium uptake and provides much more magnesium to your muscles and bone cells than oral tablets and powders.   Magnesium chloride flakes derive from ocean, salt lakes or dried up salt pockets sandwiched in rock strata.

CASE STUDY: (Photos submitted by Dion’s mother – Desiree Bingham-Smith) I am a Naturopathic student practitioner affiliated with the Wellbeing Clinic at the Australasian College of Natural Therapies located in Pyrmont, Sydney. I took this particular case as a practice case and have been monitoring the client ever since. I have been treating Dion for his Psoriasis since he first came to see me on 7th March 2016 and that was when the first photo was taken. We trialled several other topical ointments and creams, even steroid cream and all only gave temporary relief with only slight improvement. The scaliness improved but the extreme inflammation and redness remained. Psoriasis on leg before Elektra Magnesium Cream Herbal treatment Psoriasis on ankle before Elektra Magnesium Cream Herbal treatment In May 2016 he started using the Elektra Magnesium Cream Herbal and I again took a follow-up photo on 21st June 2016. The improvement was amazing. All the extreme redness and inflammation had virtually disappeared and the client no longer complained of itchiness. Psoriasis on ankle after Elektra Magnesium Cream Herbal treatment This, despite the fact that his leg and ankle are usually covered with thick wool socks and work clothes required for his job as a tradesman. The client says he noticed results immediately in that the urge to scratch was resolved upon first application. The client noticed a marked improvement within two weeks of using the Elektra Magnesium Cream and is continuing to use it to prevent further flare ups of his condition. It is good to know that this is a product he can use long term without any adverse side effects. I was also treating the client throughout this period with diet and lifestyle modification as well as natural medicines to detoxify the liver and support his immune system. It will still be important going forward to support this client’s hepatic and immune systems as the condition tends to return as soon as the topical magnesium is no longer applied. The improvement is remarkable as the client has not always been compliant with his diet and lifestyle changes. I will be recommending this amazing product to future clients suffering from Dermatitis, Eczema and Psoriasis as it has proven its efficacy. I have obtained Dion’s permission to share his story with you as a testimonial for your incredible product. Regards Sharon Clark (ATMS28793) Student Naturopath.  

Are you suffering from muscle cramps and been told to stay hydrated and consume more electrolytes? The main electrolytes (combined with chloride) are sodium, potassium, calcium and magnesium, but it's magnesium that's the one we usually get most depleted in and it's magnesium that controls the movement of calcium.  They have a direct relationship.  Calcium is a contracting mineral and hardening element, and magnesium is the relaxing mineral because it restores the correct charge and electrolyte balance, allowing muscle flexibility.  We need magnesium for muscle recovery.

There is a great variation of magnesium status in the population, however the overall deficiency levels are growing in line with growth in chronic stress exposures. It’s not so much a question of whether we are magnesium deficient these days, but more a question of by what amount.

Magnesium skin care is a revolution in skin health and beauty maintenance.  One of the reasons magnesium keeps us younger and more ‘juicy’ longer  is because it is used to synthesize collagen, which is a protein scaffolding that forms structures to hold moisture and other nutrients in skin, nails and bones to organs, muscles, ligaments, cartilage, lung sacs and blood vessels.

Ionic Magnesium is the dissolved salt form of magnesium. Many people in our modern industrialised societies are realising just how much they need to add extra magnesium to their diets, as it is lost excessively under stress. A plentiful supply of magnesium helps to defend against the ravages of stress, to calm and relax the nervous and vascular systems, to alleviate cramps and restless legs, to support digestion, metabolism and energy supply, to detoxify, to strengthen the immune system and to build new cells.

Magnesium for pregnancy is extremely important and can be supplemented with Elektra Magnesium Cream, which is made in Australia from natural ingredients, is non-toxic and safe to use topically.  Pregnant women in particular greatly benefit from using it due to the higher magnesium demands of growing a baby in the womb. Increased magnesium nutrition is not only recommended for pregnant or lactating mothers, but also for the elderly, athletes, shift workers, stressed executives, teenagers or toddlers as part of a healthy lifestyle and balanced nutritional program.